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Backlink sites for Indian businesses

Backlink and listing sites for Indian businesses: Indian directories, B2B marketplaces and startup databases.

Short answer

A business in India should claim the Indian business directories and B2B marketplaces on this list, plus the worldwide listings everyone needs, using its GST-registered name the same way everywhere.

How to use this list

Indian buyers compare suppliers on Indian directories and marketplaces. These sites serve India specifically; pair them with the worldwide quick wins.

What is on it

  • India directories23
  • Podcasts & events1
  • Reviews & trust1
  • Software reviews1
  • Startup & launch1

India best first

Best first: high reach, free and quick come before slower or paid ones. Open any name for the steps.

Backlink sites for Indian businesses
WebsiteCategoryCostLinkEffortRegion
AmbitionBoxambitionbox.comReviews & trustFreeLink type unverifiedQuickIndia
BlogAddablogadda.comIndia directoriesFreeFollowed linkQuickIndia
Inc42inc42.comIndia directoriesFreeLink type unverifiedModerateIndia
Tracxntracxn.comStartup & launchFreeLink type unverifiedModerateIndia
YourStory Companiesyourstory.comIndia directoriesFreeLink type unverifiedModerateIndia
Justdialjustdial.comIndia directoriesFree planLink type unverifiedQuickIndia
Sulekhasulekha.comIndia directoriesFree planLink type unverifiedQuickIndia
AskLailaasklaila.comIndia directoriesFreeLink type unverifiedQuickIndia
Government e Marketplace (GeM)gem.gov.inIndia directoriesFreeLink type unverifiedInvolvedIndia
Startup India portal (DPIIT)startupindia.gov.inIndia directoriesFreeLink type unverifiedInvolvedIndia
IndiaMARTindiamart.comIndia directoriesFree planLink type unverifiedModerateIndia
Practopracto.comIndia directoriesFree planLink type unverifiedModerateIndia
TradeIndiatradeindia.comIndia directoriesFree planLink type unverifiedModerateIndia
Zomatozomato.comIndia directoriesFree planLink type unverifiedModerateIndia
Grotalgrotal.comIndia directoriesFree planLink type unverifiedQuickIndia
magicpinmagicpin.comIndia directoriesFree planLink type unverifiedQuickIndia
SchoolMyKidsschoolmykids.comIndia directoriesFreeNofollow linkModerateIndia
CompanyInfo.incompanyinfo.inIndia directoriesFreeLink type unverifiedQuickIndia
Online Business Bookonlinebusinessbook.inIndia directoriesFreeLink type unverifiedQuickIndia
Qkeenqkeen.comIndia directoriesFreeLink type unverifiedQuickIndia
TinTorch Liststintorch.comIndia directoriesFreeLink type unverifiedQuickIndia
ExportersIndiaexportersindia.comIndia directoriesFree planLink type unverifiedModerateIndia
Techjockeytechjockey.comSoftware reviewsFree planLink type unverifiedModerateIndia
UrbanProurbanpro.comIndia directoriesFree planLink type unverifiedModerateIndia
OneTapListing Indiaonetaplisting.comIndia directoriesFreeLink type unverifiedModerateIndia
ZipLeaf Indiazipleaf.inIndia directoriesFree planLink type unverifiedQuickIndia
KonfHubkonfhub.comPodcasts & eventsFree planLink type unverifiedModerateIndia

Checked November 2026.

Questions about backlink sites for Indian businesses

Are Indian directories good for SEO?

Yes, for customers in India. Buyers search them directly and they back up your name, address and phone for local search.

Where should a business in India start?

Start with the free, quick listings at the top of this list: they are sorted best first. Then work down to the slower ones (articles, reviews, launches), which take longer and usually count for more. A few listings a week, kept up, does more than a hundred in one day.

Backlink sites by goal

The same directory cut another way, or every kind of site with how many places each one holds.

Browse by category

Turn this list into links.

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